Four Gears

Revenue Leakage Check

A private, browser-based check for common gaps between attention, enquiry, response and paid work.

Every enquiry source has a named owner.

Response time is measured across phone, forms, email and messaging.

Every enquiry has a recorded outcome.

Follow-up continues according to an agreed process.

Marketing source can be connected to paid work.

Lost opportunities have a recorded reason.

Proposal activity and outcomes are visible.

Repeat and referral opportunities are systematically recorded.

The basic commercial chain appears visible. Validate it periodically with real records rather than relying on the documented process alone.

Several hand-offs may be allowing value to escape. Prioritise ownership, outcomes and source-to-sale attribution.

The business currently lacks enough control to know where enquiries and revenue are being lost. A structured audit should begin with real recent journeys.